The SYLVI VIDEO Ad Case Study

Sylvi is a language learning platform for people who are looking to learn a new language.

The Challenge

Explaining an app like this is quite tricky but the main aim of this video was to focus on showing how just gaining streaks on a language app does not help in any way at all. The whole essence of the Sylvi App was to use a conversational approach to teach users the language of their choice.

SHOWING THE APP INTERFACE

I used the app interface to show how the app actually works. Laying emphasis on unique aspects of the app that are extremely important to the users experience, I showcased how Sylvi translates and corrects users to make the language learning experience easy.

CALL TO ACTION

I ended the video with a call to action screen at the end. The aim was to prompt the viewer to head over to the app store and download the app

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