The Paystack Case Study

Paystack helps businesses in Africa get paid by anyone, anywhere in the world.

The meaning of a logo is subjective and people will always interpret your logo differently in so many ways than you can imagine but with this intro animation, we could control their interpretation of what paystack is as a business.

Get Paid. By Anyone. In Africa

Paystack as a business is setup to help African businesses to receive payments from anyone from anywhere in the world and if you are from Africa, you can tell this was a big problem. But how do we illustrate payments from anyone in the world? Payment Cards!

Payments from All Over The World

Inasmuch as we used the payment cards, we needed to symbolize that payments from anywhere could be accepted. This was acheived by animating the cards onto the screen from different directions.

Seamless Payment Experience

Everyone loves smooth animation. We animated the logo without allowing any pauses in between the intro. It's a smooth flow from the beginning to the end. Not too fast and not too slow but very easy on the eyes to watch and that's what paystack is all about - A Seamless Payment Experience

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